WeShop Holdings Limited is stepping into the public market with a model that puts users at the center. Instead of traditional share offerings, the company is registering 12.5 million WePoints under a community-driven Shareback Plan. Here's how this IPO strategy works, what WePoints mean, and what potential investors should understand.

Learn about direct listings, how they differ from traditional IPOs, and why companies like Spotify and Slack have opted for this streamlined